Murdoch Guild Tavern

The objective of this project was to reimagine the Murdoch Guild Tavern’s branding, through creating a comprehensive brand identity. The brand identity guideline was developed as a strategic toolkit to assist in crafting designs that align with the new brand system, ultimately reinforcing and solidifying a cohesive and impactful brand presence. Effectively assisting the tavern with creating better connections with their customers through the consistent brand identity and impactful designs.